From brainstorming to market research to identifying
your purpose and goals for the new program. You'll
know who your target market is and why they'll want to be
listening to your show long before you record one single
moment of audio.
We'll make a plan for profiting from your new show if
that's your goal.
Many programs won't make money directly, but will provide a
platform for promoting your products and services.
It's important to know going in what your goals are in this
area so that you can measure your success. We'll look at how
to reach out for sponsorship and deciding how to price your
advertising options if you're offering them.
You'll work on developing your vision for the new show.
How long will the episodes be? How often will you publish
them? What is your flavor, style and format?
Will you involve others as contributors, co-hosts or special
advisors? How will you find your
guests? What will you expect from them?
RSS Set Up
We'll critique each other's websites and make sure that
you have all of the elements that make it easy for your
listeners to find you, listen and subscribe to your show.
You will learn to be comfortable
with the sound of your own voice. We'll do some
practice interviews and critique one another as a group.
We'll cover how to handle common hosting issues.You'll be relaxed and ready for your first show.
Using simple tools like Audio Acrobat, Audacity, Web
Conferencing, etc - we'll make sure that you know how to record and edit
Promoting your new show will be an ongoing process that
should start before you launch. You'll learn four
great strategies that will help you get the word out about your show.